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NY Close Recap

Dow rallies on earnings, chips slammed again; FOMC and MSFT/META headline Wednesday

Tuesday, July 28, 2026 · how the US session actually resolved · bias: mixed

Rotation, not conviction, ran the tape today, with the Dow's earnings pop covering for a fourth straight down day in semis and a flat, waiting-mode close into the Fed.

The Dow added better than 1% to 52,747, its third straight winning session, powered by Sherwin-Williams and a 5% Coca-Cola pop on a beat-and-raise, its best day in over a decade. The S&P inched up 0.2% to 7,428.78 and the Nasdaq slipped 0.2% to 24,877 as chips got dumped for a fourth day running, SMH off another 3%-plus with Micron and AMD down 8%. Healthcare, staples and materials led while tech lagged, a defensive tilt reinforced by a soft consumer confidence print at 90.8 and falling oil on Iran-Saudi de-escalation talk. Apple briefly touched a $5 trillion market cap even as the broader Mag Seven complex stays under pressure following last week's Alphabet capex shock.

Into the close the tape held above the round-number SPY flip without pressing the upper gamma band, consistent with dealers pinning spot ahead of binary risk. Overnight the Fed delivers its decision Wednesday afternoon with a hold at 3.50%-3.75% priced at roughly 85%, followed immediately by Microsoft and Meta earnings after the bell, then Apple and Amazon Thursday. Expect thin, headline-driven overnight action with the real move reserved for the US session once capex guidance and Powell-successor Warsh's tone are in hand.

The risk: another capex-guidance shock à la Alphabet or a hawkish Fed statement flips the defensive rotation into an outright unwind of Mag Seven and semis, dragging the index below the flip and forcing dealers to sell gamma into weakness.

Levels that framed this session

WatchSMH/semis follow-through and Meta AI capex guidance reaction
CatalystFOMC decision Wed 2pm ET; MSFT & META earnings after close
SPY flip~742 (indicative, session pin point)
QQQ support~590 (indicative, prior swing low / gamma floor)
SPY call wall~750 (round-number resistance)

This note is written from live dealer positioning.

The same gamma data behind it — the flip, the call and put walls, and where price sits between them — is on the terminal for any ticker, updated through the session. Every setup we publish carries its entry, stop and target before the trade, and gets graded in the open afterwards.

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